In this episode, Allison provides an in-depth look into the essential principles of tracking key success metrics in the gaming industry. She lays out a comprehensive understanding of the three core pillars: Acquisition, Engagement, and Monetization.

By watching this video, you’ll gain a clearer understanding of how to optimize important metrics like New Users, Retention, and Lifetime Value (LTV) – key aspects that can considerably impact your app’s performance.

This episode is packed with insights, practical tips, and strategies, making it a must-watch for all game developers, regardless of the stage of your game development journey.

Happy viewing!