Hello! I currently work as an Assistant Narrative Designer for a tiny studio developing a live ops/free-to-play mobile visual novel. I’m learning a lot about monetization points and player retention strategies, but I’d like to eventually transition to bigger studios working in paid games (my personal interests lie in RPGs and simulators a la Stardew Valley.) Are the skills I’m learning transferrable to these fields of work? I worry I’m learning so much and yet it won’t actually help me. Ty!

boynextdoornews

Player retention and monetization strategies are important knowledge to learn. If studios don't do these things well, then they'll do them badly. That's a situation where everyone loses. Most game studios don't have the option of firing and forgetting their game launches and moving on. Veilguard's developers actually wanted to do post-launch content; it was an executive decision not to do it.

Good monetization strategy will provide value to players and sustains the studio so that the games can continue. It's incredibly important for any player community that players feel that they are getting value for playing and for spending, that the things they spend their time and money on are worthwhile to them. At the same time, the studio must earn enough to keep the lights on and sustain the current game and the additional projects still in development. Keeping players around through ethical means and providing them things to buy that they feel is worth the money is important. That's the goal of retention and monetization.

The skills you're learning are absolutely transferrable to bigger budget games and I hope you are learning to construct systems that are good value propositions for players. That's the only way any of this can work sustainably.

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